The Cam ECS-12 is a flywheel clip system blaster, featuring the use of an acceleration trigger. It features two tactical rails and two sling points. However, its namesake feature is its integrated camera fitted above the top of the blaster, which allows users to take first-person view videos during Nerf wars. There is a built-in stock at the back of the blaster which is non-adjustable, as well as a foregrip in the front of the blaster behind the lower tactical rail. The blaster has Elite XD capabilities which allow it to have an increased range.
It advertises a firing range of up to ninety feet.
The Cam’s built-in camera is a small 0.3 megapixelcamera that can take either photos or video; videos capture at twenty frames per second. The screen itself is built above the triggers. The 1.77 inch screen shows a crosshair, possibly as a means of aiming, that will not show in video or photos taken by the camera.
Buttons in front of the screen allow for the user to quickly change from taking photos to capturing video. Users can also navigate through, play back, and delete their photos or video. The button used for taking a photo or starting/stopping recording video is located on the left side of the blaster, near the front of the gray grip. An orange shade for the screen comes detached from the blaster due to packaging; it can be attached to the top of the screen to prevent sunlight glare on the screen.
The SD card slot is located just below the button dashboard.
The footage of the camera is poor, even by the standards of cell phones from the early 2000s; the framerate of the camera is far below that needed for action sports such as Nerf wars. Audio quality is also reported to be very poor. Revving the blaster (which is necessary to firing the blaster) results in a deafening, painful noise in the recorded footage.
Travel light, strike fast and capture your battles with this motorized Nerf Cam ECS-12 blaster! The Nerf Cam ECS-12 gives you serious rapid-strike firepower. Just hold down the trigger to fire a steady stream of darts. Even more awesome is the built-in camera that lets you record and share your action with others! The 4GB SD card stores up to 2,000 photos or 100 minutes of video. The blaster holds 12 Elite Darts in its Quick Reload clip, and you can carry extra darts and clips (sold separately) so you can quickly switch out an empty clip for a full one. It fires the Elite Darts up to 85 feet, so you’ve got both long-range striking power and total control over your rate of fire. Amp up your arsenal and relive your missions over and over with the Nerf Cam ECS-12 blaster!
The Cam ECS-12 was first seen as a leak by Engadget on January 27, 2014. It was then believed to be the same unknown blaster spotted by blogger UK Nerf as a secret blaster at the UK Toy Fair. It became the first blaster to have a built-in camera. Initially advertised to fire up to ninety feet, the Cam was almost immediately met with backlash from Nerfers due to its high price.
 Nerfers also began noticing that the specs on the camera included with the blaster were not particularly powerful for a blaster of such a high price.
 The blaster made an appearance at the 2014 New York Toy Fair shortly after news of its leak began to spread. Sadly the leak of the Cam was met with the harshest criticism yet upon unveiling, with the NIC seemingly having a unanimous disapproval of the blaster.
  Criticism spread even further after it was discovered that Nerfers could purchase a Stryfe and a small camera for much cheaper than the Cam ECS-12 without that much of a performance difference.
Reloading and firing
To reload the Cam ECS-12, load up to twelve darts in the provided twelve dart clip. Insert the clip into the blaster.
Pull the second trigger to rev up the flywheels and pull the main trigger to fire a dart. Maximum flywheel speed is required to achieve maximum range.
- This is the first of any blaster to feature a built in camera.
- This is the second ECS type blaster, after the Stampede.
- Even though early prototypes of the Cam ECS-12 used for stock photos and on display at Toy Fair 2014 featured a twelve dart clip with a colorless clear half (the same type of twelve-dart clip available with the Sonic ICE Retaliator), the final product includes as standard twelve dart clip with an orange-tinted clear half.
- The Cam ECS-12 was the first blaster to feature a camera. In 2016 the second blaster featuring a camera, the Battlescout ICS-10, was released.